Highway verges, forests and railway embankments are set to become bee havens under a new UK National Pollinator Strategy.
Between the National Trust, Network Rail and Highways Agency there are 800,000 hectares of land where new bee-friendly wildflower plantings and changed landscape management practices, such as allowing grass to grow longer, will encourage a broad range of pollinating insects through increased food and habitat.
The Department of Food, Environment and Rural Affairs (DEFRA) says there are 1500 species of pollinators that are important to British agriculture, especially bees, which pollinate one third of all food crops.
Supermarket chains are also distributing wildflowers seeds to encourage private landholders to get involved as well.